Ruth O'Keefe | ThinkGenetic

As the Marketing Director of ThinkGenetic Ruth oversees the organization’s marketing requirements and needs including creating projects, concepts and budgets for successful marketing campaigns, as well as helping to maintain strong communication with patients, partners, healthcare providers and the executive team within the company as well. She help brainstorm ideas, suggest appropriate technology, coordinates with marketing and development professionals as well as create and maintain our strong social media presence. As a ThinkGenetic advocate Ruth is all about listening to the incredible stories of the genetic disease and condition community and empowering those individuals and families to get the resources they deserve and need.

In addition to championing ThinkGenetic, Ruth is also the Director of Marketing and Business Development at Rokkit Marketing, a division of Davalen, LLC. She established the new division focusing on providing valuable digital marketing resources to small and medium sized businesses. Rokkit specializes in web and graphic design and strategy, as well as branding, online advertising, search engine optimization and social marketing. Prior to beginning the new division, Ruth led Davalen to success as their Director of Social Marketing and Brand Communications from 2007 – 2014 establishing a recognizable brand for the IBM Premier Business Partner.